BRP International Sales Company has a proven track record representing businesses and influential people for more than 30 years.
BRP Int’l Sales Co., founded by Robert Russo a native New Yorker, is an independent sales & marketing company, representing all classes of businesses with a deep knowledge of health, wellness and consumer products. With a broad base of U.S. and international experience, Robert offers established businesses, major brands and start-ups the opportunity to develop and expand their business through our established contacts in the retail, wholesale and home shopping industries. Additionally, Robert has extensive experience in the advertising industry, having represented production companies to major ad agencies for the creation of television commercials and branded content. BRP also provides valuable input for conceptualization, product improvement, branding and strategic planning.
Who We Are
BRP Int’l Sales Co., is an independent sales broker and representation company operating out of New York and Los Angeles. Through an established network of contacts and years of trust and credibility, BRP can quickly identify the immediate growth opportunities for clients and expand their new and existing products into key markets. President Robert Russo founded BRP in 1988. He has a diverse background and a wide range of sales experience in consumer products including food and beverage. Robert has represented small and midsize businesses as well as Fortune 500 companies such as Sprint and Konica Minolta. At Konica Minolta, Robert was ranked one of the Top 10 sales reps in the United States within his first three months on the job! Additionally, Robert was recognized as one of the leading reps in the commercial advertising and public relations industry. Ad agency clients included Grey Group, JWT, Saatchi Saatchi, McCann World Group and BBDO. He is also open to representing entrepreneurs, helping them turn their products into international brands! Robert is known for his outgoing personality, creative mind, attention to detail and never-give-up attitude. He is an exceptional motivator, fun to be around and enjoys collaborating with others, especially on exciting new products that help people.
Robert Russo is a talented sales professional with a diverse background. He has a unique ability to succeed where others fall short. Below are some examples of his accomplishments.
Sprint
Telecommunications
Appointed as exclusive sales broker, Robert helped Sprint develop sales and marketing programs for their prepaid telephone calling cards geared toward Asian consumers. Robert developed the distribution and sales channels for Sprint’s prepaid cards in all major U.S. cities with large Asian populations. Robert’s proven track record of exceeding goals and his ability to build a pipeline with international businesses was instrumental in Sprint’s decision to form the exclusive sales relationship.
Advertising
Commercial Production
Robert represented commercial production companies to the advertising industry, billing over $10 million in television commercial work and content creation. Campaigns and ad agency clients included Pepsi, Mountain Dew, Nissan Pathfinder (Super Bowl commercial), General Motors, Grey Group, JWT, Saatchi Saatchi, McCann World Group and BBDO. Robert also repped Academy Award-winning feature film directors Oliver Stone and John Avildsen for television commercial work through New York production company, Shooting Stars International.
Times Mirror Magazines
Publishing
Robert represented Times Mirror Magazines, one of the largest publishing companies in the world. Robert was commissioned to co-create and produce a series of audio books based on the action-adventure stories that were first published in Outdoor Life magazine over 100 years ago, dating back to the inception of the popular magazine. Robert assembled a team of musicians and voice-over talents in New York City to work on the recordings and coordinated the entire production process with the recording studios. The classic stories were brought to life with original music, narration and sound effects. Robert was also successful in marketing the audio series Outdoor Life Classic Stories, by securing national sales & distribution with record companies on behalf of Times Mirror Magazines.
Armao & Company
International Finance
Robert was an associate to the international financier Bob Armao. Mr. Armao was a former financial consultant to the Rockefeller family and has represented more than 18 world leaders. Robert collaborated on several projects with Armao & Company such as franchise rights to Hard Rock Cafés in three foreign countries and negotiating funding for a record company start-up.
QVC & HSN Networks
Home Shopping
Robert represented several unique products in the home shopping industry. In addition to presenting and negotiating sales contracts for his clients, Robert’s creative input has helped many of them improve their products to the likes of HSN and QVC buyers. Robert was also instrumental in sourcing manufacturing for some of his inventor clients as well. Through his close relationships with decision-makers in the home shopping and television direct response industry, Robert was successful securing the sale of several products to the QVC and HSN home shopping networks in the U.S., Europe and Asia including Japan and South Korea. Robert has also been an on-air host on The Shopping Channel in Canada.
Roseman & Rotunno/United Sales Concepts
Restaurant and Hospitality
Robert was a top sales agent for the renowned manufacturer’s rep company, Roseman & Rotunno. Based out of New York, Robert called on distributors in the food service equipment and supply industry. Robert increased sales of existing accounts for Roseman & Rotunno and was also successful cold calling and opening new accounts. A few of the new accounts were among the largest Chinese-owned distributors on the East Coast. Robert represented several manufacturers under Roseman & Rotunno such as Amoco and Teledyne. The company has since been acquired by Acosta.
Shelter Entertainment
Music Publishing
Robert served as Director of Marketing and Sales under President Ian Ralfini, former President of Warner Brothers Records (UK). Robert’s duties included licensing the music and publishing rights of such artists as Tom Petty and The Dirty Strangers (featuring Keith Richards of the Rolling Stones). Robert called on creative directors at major advertising agencies in New York. Robert also represented Mr. Ralfini on other ventures.
Sea To Sea Trading Corp
Commodities
Robert represented Gwenda De Arenas, former Columbian Consulate to the U.S. and wife of Roberto De Arenas, Minister of Finance. The trading company sold commodities from South America to the United States. Products included tomato paste from Argentina, juice concentrates from Chile and coffee from Columbia. Robert developed all sales channels in the U.S. and coordinated shipments with food and beverage distributors.
Screenvision
Movie Theater Advertising
Robert had his start in the music & entertainment industry, calling on record companies and managing recording artists. Soon after, he was marketing three-minute mini concerts (recording artist videos) for release in movie theaters prior to the airing of the feature film. Robert produced the mini concerts for theatrical distribution under an exclusive contract with Screenvision, a joint venture of Capital Cities Communications and Mediavision. The three-minute concerts were shown in more than 4,000 theatres in 175 markets in the United States.
To view a few examples of home shopping videos, click the photos below.
What We Offer
Representation, Sales & Marketing
Current Interests – Robert is open to new and challenging ventures. From established businesses looking for growth opportunities to entrepreneurs and start-ups offering unique products and innovative solutions, Robert can help you achieve and exceed your goals. Passion and persistence are the key to our success.
Currently Robert is representing a gifted inventor and preparing to offer the worldwide licensing rights for their new product!
Contact Us
EMAIL US:
If you have questions regarding BRP International Sales, please email us at:
SPEAK WITH US:
If you prefer to speak or meet with us, please email us a brief introduction, and include your telephone number. BRP operates out of New York and Los Angeles.
